The Impact of Social Mediain the Promotion of Tourist Destinations

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dc.contributor Serra Cantallops, Antoni
dc.contributor.author Vidal Villavicencio, Vanessa
dc.date 2020
dc.date.accessioned 2020-07-02T08:48:12Z
dc.date.available 2020-07-02T08:48:12Z
dc.date.issued 2020-07-02
dc.identifier.uri http://hdl.handle.net/11201/152987
dc.description.abstract [eng] The study of this work is to show and analyze the importance that two key agents have today together and separately as the tourism sector that moves more than 1.4 billion people a year and social mediathat currently have 3.8 billion usersand increasingby day.We call them key agents since the tourism industry is indispensable to the economy given the great contribution it makes to the world's GDP in addition to generating 1 out of every 4 new jobsand on the other hand, social mediahave become a key tool not only for consumers, but also for companies. In the specific case of the tourism sector in termsof promoting new destinationsand to create stronger ties with costumers. ca
dc.format application/pdf
dc.language.iso eng ca
dc.publisher Universitat de les Illes Balears
dc.rights all rights reserved
dc.rights info:eu-repo/semantics/openAccess
dc.subject 338 - Situació econòmica. Política econòmica. Gestió, control i planificació de l'economia. Producció. Serveis. Turisme. Preus ca
dc.subject.other Tourist sector ca
dc.subject.other Social Media ca
dc.subject.other World’s GDP ca
dc.title The Impact of Social Mediain the Promotion of Tourist Destinations ca
dc.type info:eu-repo/semantics/bachelorThesis ca
dc.type info:eu-repo/semantics/publishedVersion


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