[eng] Although tourism is an industry with a growing importance and rapid development in many economies,
it is a high energy and water consuming industry and a huge waste generating industry. Within the
tourism industry, the hotel industry is regarded as a high resource consuming, especially for energy
and water consumption and a high CO2 emissions sector. Due to linear production model used, the
transition to the circular economy development offers the possibility to optimize the management of
economic and environmental benefits to achieve sustainable development and help the long-term
development of the entire industry. This is especially critical at island destinations since they are
fragile territories.
This paper has two main objectives: First to study the environmental innovation measures related to
circular economy about water and energy, waste, human resources policy and corporate social
responsibility in the hotel sector of an island destination. Second, to study the perception of hotel
managers at a well-known mature island destination, Majorca, about the main factors that affect the
implementation of a circular economy strategy in hotel sector.
The study was conducted on a sample of hotels in Majorca through an online structured questionnaire.
Findings show that there is a positive relationship between hotel category and the implementation of
innovative circular practices. Hotels with a CSR policy or strategy tend to adopt more circular economy
practices. The main barriers for non-implementation of circular practices is the high cost, as well as
financial difficulties to carry out these practices. Water and energy management practices are the most
frequent circular economy practices adopted by hotel establishments. There are differences in the
implementation of circular practices by hotel size, while chain affiliation affects the adoption of circular
practices related to water and energy as well as other innovative practices.