The repositioning of Magaluf as a tourism destination and the improvement of hotel infrastructures: Cause, effect or reciprocal relationship?

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dc.contributor Sard Bauzá, María
dc.contributor.author Sefeld, Wibo
dc.date 2017
dc.date.accessioned 2018-06-04T10:33:20Z
dc.date.available 2018-06-04T10:33:20Z
dc.date.issued 2018-06-04
dc.identifier.uri http://hdl.handle.net/11201/146589
dc.description.abstract [eng] The focus on this paper is set on repositioning and regeneration of Magaluf as a tourist destination and the role of the hotel sector in regeneration processes. The Tourism Area Lifecycle (TALC) can be applied to Magaluf in the context of a mature tourism destination and the recent improvements in the area invite to find a connection between the repositioning efforts and the hotel improvements. A questionnaire survey taken among 20 participating hoteliers and primary data obtained from relevant stakeholders give more insight whether there is a cause, effect or reciprocal relationship between the repositioning of Magaluf and the improvement of hotel infrastructures. ca
dc.format application/pdf
dc.language.iso eng ca
dc.publisher Universitat de les Illes Balears
dc.rights info:eu-repo/semantics/openAccess
dc.rights all rights reserved
dc.subject 338 - Situació econòmica. Política econòmica. Gestió, control i planificació de l'economia. Producció. Serveis. Turisme. Preus ca
dc.subject.other Hotel infrastructures ca
dc.subject.other Repositioning of Magaluf ca
dc.subject.other Mass tourism ca
dc.subject.other Competitiveness ca
dc.title The repositioning of Magaluf as a tourism destination and the improvement of hotel infrastructures: Cause, effect or reciprocal relationship? ca
dc.type info:eu-repo/semantics/masterThesis ca
dc.type info:eu-repo/semantics/publishedVersion
dc.date.updated 2018-05-31T07:47:53Z


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