The repositioning of Magaluf as a tourism destination and the improvement of hotel infrastructures: Cause, effect or reciprocal relationship?

Sefeld, Wibo

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dc.contributor	Sard Bauzá, María
dc.contributor.author	Sefeld, Wibo
dc.date	2017
dc.date.accessioned	2018-06-04T10:33:20Z
dc.date.available	2018-06-04T10:33:20Z
dc.date.issued	2018-06-04
dc.identifier.uri	http://hdl.handle.net/11201/146589
dc.description.abstract	[eng] The focus on this paper is set on repositioning and regeneration of Magaluf as a tourist destination and the role of the hotel sector in regeneration processes. The Tourism Area Lifecycle (TALC) can be applied to Magaluf in the context of a mature tourism destination and the recent improvements in the area invite to find a connection between the repositioning efforts and the hotel improvements. A questionnaire survey taken among 20 participating hoteliers and primary data obtained from relevant stakeholders give more insight whether there is a cause, effect or reciprocal relationship between the repositioning of Magaluf and the improvement of hotel infrastructures.	ca
dc.format	application/pdf
dc.language.iso	eng	ca
dc.publisher	Universitat de les Illes Balears
dc.rights	info:eu-repo/semantics/openAccess
dc.rights	all rights reserved
dc.subject	338 - Situació econòmica. Política econòmica. Gestió, control i planificació de l'economia. Producció. Serveis. Turisme. Preus	ca
dc.subject.other	Hotel infrastructures	ca
dc.subject.other	Repositioning of Magaluf	ca
dc.subject.other	Mass tourism	ca
dc.subject.other	Competitiveness	ca
dc.title	The repositioning of Magaluf as a tourism destination and the improvement of hotel infrastructures: Cause, effect or reciprocal relationship?	ca
dc.type	info:eu-repo/semantics/masterThesis	ca
dc.type	info:eu-repo/semantics/publishedVersion
dc.date.updated	2018-05-31T07:47:53Z